On 4th December 2019, a partnership to begin a partnership launched. Prada has collaborated with adidas to launch a Limited Edition collection championing an emblematic adidas Originals shoe - the Superstar sneaker, originally launched in 1969 and still a lynchpin of adidas Originals style.
It also introduces a new bag silhouette, the Prada Bowling bag for adidas, which echoes the original Prada style as well as the adidas gym bag, making a chic reference to the world of sports, a style that serves to illustrate the shared narratives and intersecting heritages of Prada and adidas.
The Prada Superstar and the Prada Bowling bag for adidas are proposed together; every piece is Made in Italy by Prada, indicating the superlative quality synonymous with the brand and its inimitable expertise in accessories and 106-year history as a luxury leather goods house.
A salute to the 50 years of the Superstar, this collaboration has been evolved from the sports and sub-cultural roots into modern luxury. Clean simplicity and timeless lines are constants: the Superstar sneakers are translated using Prada’s full-grain leather for the upper with the signature adidas Originals rubber shell toe, finished with a herringbone-pattern rubber cupsole, serrated triple-stripe and a Trefoil logo-pint on the heel, alongside the Prada logotype. The second piece in the limited edition collection, the Prada Bowling bag for adidas, has been executed in superior calf leather with a sports nylon strap, the chassis of the bag bearing the twinned logos of Prada and adidas Originals.
Both products are offered in optic white with black detailing: sharp, simple, immediately recognisable, outlining the genesis of Prada for adidas. Prada for adidas Limited Edition - an homage to timeless classics that transcend generations - is offered for woman and man in exclusive limited editions of 700 pieces, both footwear and accessories numbered with a unique serial.
The duo are due to be sold at selected Prada stores worldwide from 4th December 2019, the only one in the UK being the Prada store on Old Bond Street.
For more information on how you can get your hands on this exclusive collection, click here.
Prada, 16 Old Bond Street W1S 4PZ
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