Burberry: All Dressed In Red for Chinese New Year

Burberry Fashion Mayfair Chinese New Year

For the Year of the Rat, all Burberry are seeing is red!

This year, the brand is back with a bang with their campaign for Chinese New Year. The capsule collection contains an assembly of striking and timeless pieces, incorporating the colour of good fortune in every item. Many pieces also feature a limited edition Thomas Burberry Monogram motif that is inspired by the Chinese zodiac and is animated with an original illustration honouring 2020 as the Year of the Rat.

This fiery campaign includes a whole host of ready-to-wear pieces for men, women and children as well as an array of stand-out accessories. This vivid collection unites and combines influences from sport and tailoring to create a stylish celebration for Chinese New Year 2020. 

This year, the campaign stars the brand's ambassador Zhou Dongyu alongside models He Cong and Liang Jiyuan. The campaign has also been spectacularly captured by the incredibly talented photographer, Leslie Zhang.

Our favourite pieces in the collection include the small two-tone leather Grace bag (shown above), the silk square scarf with the exclusive TB Monogram rat motif and the monogrammed oversized T-shirts - the perfect companions to an iconic Burberry trench coat. Our picks are just the start with this collection. Expect to find a whole host of exciting products that you will want to get your hands on!

Head down to Burberry on Bond Street now and be a vision in red this year. Get your hands on pieces from this exclusive collection while you can, they won't be around for long!

For more information on this collection and on Burberry, please click here

Burberry, 23 New Bond Street W1S 4RH

Related Articles
Quick Search

Join the Bond Street List

Receive the latest news and events to your inbox