When the news broke last year that Victoria Beckham was releasing a range of beauty products, we knew that it was going to be one of the most sophisticated collections on the market. If it were to be anything like her collections, we knew that it was going to be sleek and stylish but also very practical with the modern woman in mind.
Founded in 2019 alongside Sarah Creal (a beauty and cosmetics extraordinaire!), the collection is established on two key pillars - clean beauty and a luxury experience plus it has an underlying philosophy that the products should actually work. Victoria Beckham Beauty aims to compliment and enhance your natural beauty rather than mask it, ultimately bringing out and encouraging individual confidence, all while making a solid contribution to making the beauty world more sustainable. A stunning collection of makeup bag essentials and a positive contribution to the environment? Yes please!
The nature of 'clean beauty' was paramount to this collection. As we move into the new decade, we have seen across the beauty industry that brands are taking steps to be kinder to the environment and also simultaneously kinder to the skin. With key changes being made, including stepping away from animal testing, improving packaging and reducing waste, the industry is moving into a new era and making a substantial change.
Victoria Beckham's Beauty collection incorporates this notion and takes it one step further with their environmentally conscious range and works to limit the inclusion of harsh and harmful toxins. A prime example of where these steps have been put into action is in the Cell Rejuvenating Priming Moisturizer, a product that is the first of its kind. Through working alongside Professor Augustinus Bader, a world-leading expert in skincare, this illuminating creme supports your skin and its regenerative process, clinically proven to plump up the skin and reduces the appearance of pores. With natural ingredients including Natural Black Tea Ferment and natural amino acids, this moisturiser enhances the skin's natural process and steps away from any harsh chemicals that can actually do more damage to the skin. Able to be used alone or under makeup, this wonder product is an investment but is a key addition to anyone's beauty routine in 2020.
Inclusivity is an essential string in the Victoria Beckham Beauty bow. The brand prides itself in having a collection in which there are products for everyone. The products in this collection are versatile classics and are total necessities for any makeup bag. Plus with the sleek packaging they can slot seamlessly into your VB pocket clutch, perfect for touch-ups if you're on the go.
The range is full of classic shades, like in the Smoky Eye Bricks in 'Signature' and 'Tuxedo' or if you are looking for something sophisticated but stand-out, we think the luxurious blue shades in the Smoky Eye Brick in 'Royal' would be right up your street. Fancy adding a bit of extra sparkle to your look? The collection also boasts an array of Lid Lustres, crystal infused eye shadows in handy little pots. The perfect little tools from going from desk to dance-floor in a flash. They can be easily applied with your finger and add extra dimension to your eye look giving them a new lease of life even after the dreariest of 9-5's. Plus these Lid Lustres are vegan and the glitter is safe for all you contact-lens wearers. Winner!
This stunning collection of beauty necessities is available at the Victoria Beckham flagship store on Dover Street, just a stone's throw away from London's iconic Bond Street. Whether you are looking to overhaul your entire regime or just looking to add in a couple more essentials, there will be something in this stylish collection that will work for you. As we mentioned above, the Victoria Beckham Beauty range prides itself in being clean and is on track to be a front runner in the industry. This collection is only going to grow and evolve over the coming months and is set to take the industry by storm in 2020 so watch this space. We can't wait!
All imagery is courtesy of Victoria Beckham.