Stars Step Out for Chopard

Chopard Jewellery

Chopard turned Bond Street blue as the stars came out in force for their Bond Street flagship store reopening. The highly anticipated launch was a star studded occasion with supermodels, Oscar winners and style icons jetting to London to celebrate the grand opening of the new flagship boutique.

The beautifully expanded and refurbished store reflects Chopard’s Journey to Sustainable Luxury, using local environmentally friendly materials and collaborating with local artists.

Petra Nemcova

Florist artist Philippa Craddock turned the boutiques facade on the iconic Bond Street into a green haven, creating a unique floral wall using locally supplied flowers to reflect the brands links with nature.

Now the Maison’s largest European flagship store, Chopard’s new boutique opening was celebrated in true style. Co-Presidents Caroline and Karl-Friedrich Scheufele were joined on the blue and gold carpet by many celebrity friends including Petra Nemcova, Alexa Chung, Colin Firth, Marion Cotillard, Julianne Moore, Christoph Waltz and Araya Hargate.

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