We are delighted to welcome you back to Bond Street as our stores reopen from 12th April. To mark the occasion and the start of spring, shoppers can enjoy clusters of beautiful faux Japanese blossom trees to highlight the joy of nature.
Taking inspiration from the world-famous Hanami season in Japan – the annual tradition of admiring the blush-tinted blooms – the ornate blossom trees will enable you to enjoy the transient beauty of flowers while shopping on the street for the first time in many months.
The trees also support the National Trust’s #BlossomWatch campaign, which encourages people to explore nature, which is known to boost well-being.
Visitors can text ‘PLANT’ to 70515 to donate £5 to the National Trust to plant a tree as part of its programme to plant 20 million trees by 2030.
Our stores are awaiting your return with wonderful new collections, treats to takeaway, and in-house experts to service your every need. As you return to the area, many of our restaurants and hotels will also be offering alfresco dining areas to rest and relax after your shopping.
The trees will be on Bond Street from 12th April – 9th May 2021. To get involved, simply take and share imagery on social media using the hashtags #BondStreet and #BlossomWatch.
We look forward to welcoming you back soon.
For more information about the National Trust’s Plant a Tree programme click here.